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MOTOWN '59: Myrtle Beach's Ultimate Show and Dinner
 
Motown '59: The Musical is a high-energy, family-friendly production that blends the timeless hits of The Four Tops and The Temptations with a touch of comedy in the spirit of a Tyler Perry-style show.  Get ready to sing along, dance in the aisles, and laugh out...
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IT'S SHOWTIME AT THE ASHER!
 
Join us at The Asher Theatre for Myrtle Beach’s very own version of the iconic “It’s Showtime at the Apollo!” Hosted by The Man of a Thousand Voices, a performer who graced the stage at The Apollo Theatre multiple times in the '90s. Do you have the talent to shine? Sign up...
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January 31, 2025 to December 26, 2025

Comedian James Stephens III is The Man of a Thousand Voices
 
COMEDY AT IT'S FINEST! The Asher Theatre is Myrtle Beach's newest venue to the entertainment scene. It showcases the highly acclaimed show The Man of A Thousand Voices featuring master impressionist and entertainer James Stephens III. You may have seen him on HBO, Showtime...
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February 5, 2025

Are you in a good place?
 
If you’re not in a good place, you don’t have to stay there. At Are You in a Good Place, LLC" we specialize in helping people just like you take back control of their lives. Whether you’re struggling with...
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May 3, 2025

Small Business Vendor Expo
May 3, 2025
We are hosting our first Small Business Saturday Vendor Expo “Mother’s Day Special” on Saturday, May 3rd from 10 a.m to 3 p.m. Lots of Vendors, Music, Giveaways, Food, and More! Free Parking & Admission! Email [email protected] for any questions.   
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May 11, 2025

Mothers Day Special 2025: Lionel Richie Tribute Show
 
Sunday, May 11, 2025 @ 2PM / Dinner & Show @ 7 PM Celebrate Mothers Day with the entire family at The Asher Theatre with an incredible tribute show devoted to Lionel Richie! Feel free to sip some wine and watch James Stephens III perform the top and very best hits...
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May 22, 2025

Joe Torry Comedian
May 22, 2025
Joe Torry Host of Def Jam and star of Poetic Justice is coming to The Asher for the first time. Do not miss his rapid fire wit, and genius delivery and timing. Do not sit on the Front Row!!! One day only two showings 7pm and 9pm. All sales are considered final. ...
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May 23, 2025

The Forever the Blues Tour Mytle Beach SC
 
Join our generation’s edge on the oldest form of music, blues and jazz! We have a variety of new artists introducing some new spins on these tunes for all ages music form.  We have some established artists, including Mrs. Meme Yahsal, our southern soul queen of this...
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May 25, 2025

BET Raw Uncut Experience
 
Get ready for an all-access celebration where culture, chrome, and creativity collide. The PRE-BET RAW UNCUT EXPERIENCE: THROTTLE & THREADS is an unfiltered, high-energy fusion of biker lifestyle, fashion, music, and empowerment—created for both men...
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May 26, 2025

Bass By The Beach
 
Memorial Day Monday | May 26th | 9PM - 1AM An unforgettable night of bass-driven grooves, funky vibes, and high-energy performances right by the beach! Get ready to move as we blend drum & bass, funk, and multi-genre bass music for a one-of-a-kind experience...
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June 15, 2025

DIRECT FROM THE TONIGHT SHOW COMEDIAN: JACKIE FABULOUS!
 
Jackie Fabulous is a stand-up comedian, actress and writer who's been featured three times on The Tonight Show with Jimmy Fallon, America’s Got Talent: All Stars, Showtime’s Flatbush Misdemeanors, The Arsenio Hall Show, HBO’s Pause, That Damn Michael Che...
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